When Gas Pump Prices Rise...Be Proactive Rather Than Reactive When summer arrives, your customers are going to feel the heat. And, it’s not going to be so much from the temperature as it is from gas prices, which are projected to hit the $3 per gallon mark within a couple of months. More

Directions: Top Techs Score Big for the Automotive Aftermarket Let’s hear it for the automotive service and repair industry's group of All Stars. More

Rotors, Resurfacing and the Law: How the Glad/Midas Lawsuit Will Change How You Sell Brakes After a four-year undercover investigation, the California Bureau of Automotive Repair (BAR) has settled the case against Mike Glad, the owner of 22 Midas shops, for charging customers for unnecessary repairs and using deceptive advertising. The $1.8 million settlement also prevents Glad from owning or operating a repair shop in the state. More

Top Techs Score Big For The Automotive Aftermarket Let’s hear it for the automotive service and repair industry that also has its own group of All Stars. These Top Techs were honored in November during the National Institute for Automotive Service Excellence’s (ASE) board meeting held at the Monteleone Hotel in New Orleans. More

Not Selling Out of Fear: Are You Killing Sales Out of Kindness? These are strange economic times. For some reason, some shops have become overly cautious in selling or even recommending items like worn shocks and struts in fear that it might scare away the customer that came in for another repair. More

Directions: Fueling Your Appetite for Knowledge In the manual Changes in Gasoline IV, every attempt is made to focus on the auto technician’s areas of interest and to cover current topics. A new chapter on Flex-Fuel Vehicles (FFVs) and E85 has been added, as E85 appears to be emerging as the renewable fuel of choice. More

Tough Times Ahead...Get Back To The Basics of Customer Service when you're holding your morning meetings, a major part of your conversation should emphasize how every team member can deliver the most value to customers during their vehicle repair experience. Since perceived value differs among customers, you'll need to cover all the bases. More

Directions: Jumping on the Green Bandwagon As you look ahead to 2010, maybe you are considering introducing "greener" business practices for your shop. Here are some ideas to get you started. More

Ramping Up for 2010: What Are You Doing to Stand Out from the Competition? As you get ready to close the book on another year, it's not uncommon to think about challenges in the year ahead and how you will be handling them. Many shop owners take a hard look at their business model and make strategic adjustments that will help pave the way for increased profits and a bigger market share. More

Directions: Turbocharging’s Not Just A Lot of Hot Air In a recent study of U.S. consumers by Honeywell, more than half of those who plan to purchase a vehicle in the next two years believe fuel efficiency is more important than it was during their last vehicle purchase. More

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